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INTERNATIONAL JOURNAL OF PHARMACEUTICAL RESEARCH

A Step Towards Excellence
Published by : Advanced Scientific Research
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0975-2366
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IJPR 9[3] July - September 2017 Special Issue

July - September 9[3] 2017

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Awareness on Impact of Electronic Media on Children’s Growth and Development Among Parents

Author: ASHNA YUVARAJ, DR.S.PREETHA, DR.LAVANYA PRATHAP, DR.M.JEEVITHA
Abstract: Children’s brains develop very rapidly from birth to the age of three. Brain development affects the growth of the four main areas of the brain. They are motor (physical), language and communication, social and emotional, and cognitive. Brain development is part of cognitive. Cognitive development describes how a child’s intellect grows, and includes thinking, learning, and problem-solving skills. These skills affect all other areas of development. The first three years of a child’s life are very important for learning and development as it has a strong impact on his personality in the later stages. The aim of this study is to determine the awareness of the impact of electronic media on children’s growth and development among the parents. A self-administered questionnaire was designed based on the impact of electronic media on children’s growth and development among the parents. This questionnaire was distributed through an online survey link using google forms. The study population was parents of children of age group 1-14 years, the participants were explained about the purpose of the study in detail.. The following survey was taken among 102 parents. The data were collected and statistically analyzed and presented as pie charts and bar charts. It was found that the usage of electronic media was highly observed among children between the age of 11 to 14. Parents of children belonging to the age group of 11-14 (24.75%) have a high awareness of the effects of electronic exposure. A Chi-square test was done to analyze the association. The research concludes that the majority of the parents are aware of the effects caused by prolonged usage and exposure to screen regularly.
Keyword: Overexposure; gadgets and electronics; brain growth; Parents; children.
DOI: https://doi.org/10.31838/ijpr/2020.12.01.357
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